Alex Poole

New York, NY, USA
Experience
New York, NY, USA
Apr 2012May 2012
Freelance: Creative / Strategy
Worked on several new business pitches and the agency's new positioning.
NY, USA
Dec 2011
Creative & Strategic Lead: "Climate Reality Patrol"
PSFK challenged its readership of over one million creative professionals to come up with concepts that address issues put forth by Al Gore's Climate Reality Project. Participants in the challenge were encouraged to leverage trends identified in PSFK's Future of Gaming report to create potential solutions.

CONCEPT TITLE: "Climate Reality Patrol"

JUDGES: Al Gore, Alex Bogusky (Crispin Porter + Bogusky), and Aaron Dignan (Undercurrent)

RECOGNITION: Out of 60 submissions from top global agencies, "Climate Reality Patrol" was shortlisted to the top 10, then became one of Al Gore's top 4 final picks.

Full details: http://alexpoole.com/31196/330460/portfolio/psfks-gaming-for-good
New York, NY, USA
20112012
Consultant: Product Strategy & User Engagement
GoldRun is a GPS-based augmented reality application and white-label platform for iOS devices.

Responsibilities:
• Develop the GoldRun product and business strategy
• Develop pitches and campaign strategies
• Establish internal operations and processes
New York, NY, USA
20112012
Director: Communications (volunteer)
Served as a volunteer director and board member of New York's chapter of Architecture for Humanity.

Responsibilities include:
• Communications planning & strategy
• Manage a volunteer-based team
• Lead communications through all media channels (including social media and newsletters)
• Draft project case studies
• Edit and manage website content
New York, NY, USA
20102011
Account Director: Digital Strategy & Communications (contract)
ACCOUNTS:
• Bottega Veneta
• Diane von Furstenberg
• TED
New York, NY, USA
20082009
Kastner & Partners Interactive
Account Director: Digital Strategy & Communications
ACCOUNTS:
• 2K Sports
• Red Bull UK
• Y water
Los Angeles, CA, USA
20072008
Account Supervisor: Digital Communications
ACCOUNTS:
• Microsoft Zune Arts
• Surfrider Foundation
• Discovery Channel
Los Angeles, CA, USA
20062007
Solstice Partners (company closed)
Consultant: Entertainment Marketing & Publicity
AFFILIATES:
• Global Green
• Toyota
• Oprah
• Today Show
• Sundance Festival
New York, NY, USA
Sep 2006
Producer: Spring/Summer 2007 collection – New York Fashion Week Show
New York, NY, USA
Sep 2006
Producer: Spring/Summer 2007 collection – New York Fashion Week Show
New York, NY, USA
Sep 2006
Producer: Spring/Summer 2007 collection – New York Fashion Week Show
New York, NY, USA
Sep 2006
Jovovich-Hawk (company closed)
Producer: Spring/Summer 2007 collection – New York Fashion Week Show
New York, NY, USA
Aug 2006
Producer: Pirate Store & Opening Party
New York, NY, USA
Aug 2006
Producer: MTV VMA After-Party
New York, NY, USA
2006
Producer
FLY 16x9 is a creator of fashion films and artist profiles.

Films I produced:
• "Day for Night" (Director: Tiziano Magni)
• "Fairy Tales Are Nice" (Director: Heidi Hartwig)
• "Tea-A-Tete" (Director: GHUKFVIN)
• "Missed Connections" (Director: Noah David Smith)
• "SYN : 3440" (Director: Gray Scott)
• "Dollsdrome" (Director: Paolo Zambaldi)
• "Torrent" (Director: GHUKFVIN)
• "Farewell to Daylight" (Director: Andreas von Scheele)
• "Matador" (Director: Nicolas Wagner)
• "Une Petite Morte" (Director: Monja Wurm)
New York, NY, USA
20052006
Publicist (contract)
ACCOUNTS / PROJECTS:
• Brokeback Mountain (theatrical release)
• Memoirs of a Geisha (theatrical release)
• The Family Stone (theatrical release)
• Project Runway 2 (DVD release)
• Madonna's “Confessions on a Dancefloor" (album release)
• Depeche Mode's "Playing the Angel" (album release)
New York, NY, USA
2005
Matson Films (company closed)
Director: Digital Marketing & Publicity (contract)
PROJECT: "It's All Gone Pete Tong" film launch & digital campaign

I also produced the film's premieres at New York's AMC Union Square and the Hollywood Arclight.
Education
New York, NY, USA
2012
Classes:
• Generative Arts (2012)
• Intro to Kinect in Processing (2012)
NY, USA
2011
3rd Ward
Classes:
* Digital Textile Design (2011)
New York, NY, USA
20102011
School of Visual Arts (SVA)
CA, USA
20072009
Otis College of Art & Design
Additional Information
EXPERTISE
• Creative strategy
• Digital product strategy
• User engagement & experience
• Writing & editing
• Production
• Client relations
• Business strategy & operations


APPLICATIONS

• Dreamweaver CS5
• Photoshop CS5
• Illustrator CS5
• InDesign CS5
• Maya 2010
• Keynote
• Microsoft Office
Projects