Experience
Freelance: Creative / Strategy
Worked on several new business pitches and the agency's new positioning.
Creative & Strategic Lead: "Climate Reality Patrol"
PSFK challenged its readership of over one million creative professionals to come up with concepts that address issues put forth by Al Gore's Climate Reality Project. Participants in the challenge were encouraged to leverage trends identified in PSFK's Future of Gaming report to create potential solutions.
CONCEPT TITLE: "Climate Reality Patrol"
JUDGES: Al Gore, Alex Bogusky (Crispin Porter + Bogusky), and Aaron Dignan (Undercurrent)
RECOGNITION: Out of 60 submissions from top global agencies, "Climate Reality Patrol" was shortlisted to the top 10, then became one of Al Gore's top 4 final picks.
Full details: http://alexpoole.com/31196/330460/portfolio/psfks-gaming-for-good
CONCEPT TITLE: "Climate Reality Patrol"
JUDGES: Al Gore, Alex Bogusky (Crispin Porter + Bogusky), and Aaron Dignan (Undercurrent)
RECOGNITION: Out of 60 submissions from top global agencies, "Climate Reality Patrol" was shortlisted to the top 10, then became one of Al Gore's top 4 final picks.
Full details: http://alexpoole.com/31196/330460/portfolio/psfks-gaming-for-good
Consultant: Product Strategy & User Engagement
GoldRun is a GPS-based augmented reality application and white-label platform for iOS devices.
Responsibilities:
• Develop the GoldRun product and business strategy
• Develop pitches and campaign strategies
• Establish internal operations and processes
Responsibilities:
• Develop the GoldRun product and business strategy
• Develop pitches and campaign strategies
• Establish internal operations and processes
Director: Communications (volunteer)
Served as a volunteer director and board member of New York's chapter of Architecture for Humanity.
Responsibilities include:
• Communications planning & strategy
• Manage a volunteer-based team
• Lead communications through all media channels (including social media and newsletters)
• Draft project case studies
• Edit and manage website content
Responsibilities include:
• Communications planning & strategy
• Manage a volunteer-based team
• Lead communications through all media channels (including social media and newsletters)
• Draft project case studies
• Edit and manage website content
Account Director: Digital Strategy & Communications (contract)
ACCOUNTS:
• Bottega Veneta
• Diane von Furstenberg
• TED
• Bottega Veneta
• Diane von Furstenberg
• TED
Kastner & Partners Interactive
Account Director: Digital Strategy & Communications
ACCOUNTS:
• 2K Sports
• Red Bull UK
• Y water
• 2K Sports
• Red Bull UK
• Y water
Account Supervisor: Digital Communications
ACCOUNTS:
• Microsoft Zune Arts
• Surfrider Foundation
• Discovery Channel
• Microsoft Zune Arts
• Surfrider Foundation
• Discovery Channel
Solstice Partners (company closed)
Consultant: Entertainment Marketing & Publicity
AFFILIATES:
• Global Green
• Toyota
• Oprah
• Today Show
• Sundance Festival
• Global Green
• Toyota
• Oprah
• Today Show
• Sundance Festival
Producer: Spring/Summer 2007 collection – New York Fashion Week Show
Producer: Spring/Summer 2007 collection – New York Fashion Week Show
Producer: Spring/Summer 2007 collection – New York Fashion Week Show
Jovovich-Hawk (company closed)
Producer: Spring/Summer 2007 collection – New York Fashion Week Show
Producer: Pirate Store & Opening Party
Producer: MTV VMA After-Party
Producer
FLY 16x9 is a creator of fashion films and artist profiles.
Films I produced:
• "Day for Night" (Director: Tiziano Magni)
• "Fairy Tales Are Nice" (Director: Heidi Hartwig)
• "Tea-A-Tete" (Director: GHUKFVIN)
• "Missed Connections" (Director: Noah David Smith)
• "SYN : 3440" (Director: Gray Scott)
• "Dollsdrome" (Director: Paolo Zambaldi)
• "Torrent" (Director: GHUKFVIN)
• "Farewell to Daylight" (Director: Andreas von Scheele)
• "Matador" (Director: Nicolas Wagner)
• "Une Petite Morte" (Director: Monja Wurm)
Films I produced:
• "Day for Night" (Director: Tiziano Magni)
• "Fairy Tales Are Nice" (Director: Heidi Hartwig)
• "Tea-A-Tete" (Director: GHUKFVIN)
• "Missed Connections" (Director: Noah David Smith)
• "SYN : 3440" (Director: Gray Scott)
• "Dollsdrome" (Director: Paolo Zambaldi)
• "Torrent" (Director: GHUKFVIN)
• "Farewell to Daylight" (Director: Andreas von Scheele)
• "Matador" (Director: Nicolas Wagner)
• "Une Petite Morte" (Director: Monja Wurm)
Publicist (contract)
ACCOUNTS / PROJECTS:
• Brokeback Mountain (theatrical release)
• Memoirs of a Geisha (theatrical release)
• The Family Stone (theatrical release)
• Project Runway 2 (DVD release)
• Madonna's “Confessions on a Dancefloor" (album release)
• Depeche Mode's "Playing the Angel" (album release)
• Brokeback Mountain (theatrical release)
• Memoirs of a Geisha (theatrical release)
• The Family Stone (theatrical release)
• Project Runway 2 (DVD release)
• Madonna's “Confessions on a Dancefloor" (album release)
• Depeche Mode's "Playing the Angel" (album release)
Matson Films (company closed)
Director: Digital Marketing & Publicity (contract)
PROJECT: "It's All Gone Pete Tong" film launch & digital campaign
I also produced the film's premieres at New York's AMC Union Square and the Hollywood Arclight.
I also produced the film's premieres at New York's AMC Union Square and the Hollywood Arclight.
Education
Classes:
• Generative Arts (2012)
• Intro to Kinect in Processing (2012)
• Generative Arts (2012)
• Intro to Kinect in Processing (2012)
3rd Ward
Classes:
* Digital Textile Design (2011)
* Digital Textile Design (2011)
School of Visual Arts (SVA)
Otis College of Art & Design
Additional Information
EXPERTISE
• Creative strategy
• Digital product strategy
• User engagement & experience
• Writing & editing
• Production
• Client relations
• Business strategy & operations
APPLICATIONS
• Dreamweaver CS5
• Photoshop CS5
• Illustrator CS5
• InDesign CS5
• Maya 2010
• Keynote
• Microsoft Office
• Creative strategy
• Digital product strategy
• User engagement & experience
• Writing & editing
• Production
• Client relations
• Business strategy & operations
APPLICATIONS
• Dreamweaver CS5
• Photoshop CS5
• Illustrator CS5
• InDesign CS5
• Maya 2010
• Keynote
• Microsoft Office
